Analýza: Konkurenčná stratégia firmy pôsobiacej vo vybranom odvetví

Fellow Boards and Urban Clothing was established in September 2006. It was created by skaters and snowboarders who use their practical ideas to the total satisfaction of the company’s customers. The company is focusing on satisfying the needs of typical Slovak youth with the taste for skateboarding and snowboarding. Our line of urban clothes and street ware coheres with a current hip-hop boom that Slovakia is experiencing. As the boarding and hip-hop communities were always close in Slovakia joining these two, Fellow boards and urban clothing has acquired a distinctive competency comparing to similar enterprises in Slovakia.